Auto industry / Business & brands
Sergio Marchionne
1952–2018 · CEO of Fiat, Chrysler and Fiat Chrysler Automobiles
Italian-Canadian executive who took over bankrupt Chrysler in 2009 and turned it around from Auburn Hills, merging it with Fiat.
- Born
Chieti, Italy- Died
Zürich, Switzerland
aged 66- Detroit years
- 2009–2018
01 / The Detroit story
The Detroit story
Marchionne, who grew up partly in Canada, revived Fiat in the mid-2000s. In 2009, as Chrysler went through a government-backed bankruptcy, Fiat took a 20 percent stake and Marchionne became Chrysler's CEO, splitting his time between Turin and the Auburn Hills headquarters, where he was known for his black sweaters and long hours. He rebuilt the lineup around Jeep and Ram trucks, repaid the U.S. and Canadian government loans by 2011 and folded Chrysler into Fiat Chrysler Automobiles in 2014. His tenure also saw a U.S. emissions case over EcoDiesel engines. He was still running the company when he died in Zürich in July 2018 after complications from surgery.
Highlights
- CEO of Chrysler Group from June 2009
- Chrysler repaid its U.S. and Canadian government loans in 2011
- Merged Fiat and Chrysler into FCA in 2014
- Also chairman and CEO of Ferrari
02 / Their Detroit places
Their Detroit places 1
Where they lived, worked, performed and liked to hang out. Closed and demolished places stay here too, because they are part of the city's history.
Worked here · 2009–2018
Chrysler World Headquarters and Technology Center
Chrysler's (now Stellantis North America's) headquarters, his American base.